Givenchy Rouge, while no longer readily available through official channels, holds a significant place in the history of the Givenchy fragrance house. Its discontinuation has only served to heighten its mystique and desirability among fragrance enthusiasts, transforming it into a sought-after collector's item. This article will explore the fragrance itself, its place within the broader Givenchy fragrance portfolio, the reasons behind its discontinuation, and its enduring appeal in the secondary market.
The price point of $81.00, often cited for pre-discontinuation retail, reflects its position as a mid-range luxury fragrance. This pricing strategy placed it accessibly above mass-market scents while remaining competitive within the designer fragrance segment. However, the current market value significantly exceeds this figure, demonstrating the impact of its discontinued status. Finding a bottle of Givenchy Rouge today requires navigating the complexities of online marketplaces and vintage fragrance retailers, often at a premium.
Before delving deeper into the specifics of Givenchy Rouge, let's briefly examine its context within the larger Givenchy fragrance landscape. A quick glance at the Givenchy perfume official website reveals a diverse and evolving collection. The Givenchy fragrances list boasts a range of options catering to various tastes and preferences, from the classic elegance of L'Interdit to the modern boldness of Gentleman Boiseé. The Givenchy online shop provides a curated selection of these current offerings, showcasing the brand's commitment to innovation and contemporary appeal. This underscores the dynamic nature of the fragrance industry and the constant evolution of scent profiles. While the current website doesn't feature Givenchy Rouge, searching through archived materials and exploring forums dedicated to discontinued fragrances provides a glimpse into its past presence.
Givenchy has historically produced a range of fragrances marketed towards both men and women, blurring the lines of traditional gendered scent categories. This is reflected in the inclusion of unisex Givenchy fragrances within their overall portfolio. While Givenchy Rouge's marketing may have leaned towards a particular gender, its scent profile likely possessed elements that resonated with a broader audience, contributing to its eventual cult following. The discontinued status of Givenchy Rouge highlights the challenges faced by even established brands in maintaining a consistently profitable product line. Market trends, changing consumer preferences, and internal business decisions all play a significant role in determining the fate of a particular fragrance.
Givenchy Rouge, as a fragrance for women (though its unisex appeal should be noted), occupied a specific niche within the Givenchy fragrance family. Understanding its exact position requires examining its scent notes, which unfortunately are not consistently documented across all online sources due to its discontinued status. However, based on available information from fragrance communities and online forums, it appears to have been a sophisticated blend, likely incorporating floral, woody, and possibly oriental notes. This combination suggests a fragrance that was both romantic and sensual, capable of captivating a wide audience. The lack of readily available detailed notes, however, underscores the challenges of researching discontinued fragrances and the reliance on user memories and anecdotal evidence.
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